Before a single visual is created, we start with in-depth research into your location, market and buyer. We analyse demographics, local trends, buyer aspirations and competitive schemes to develop a tailored positioning and brand strategy. This ensures your development isn’t just visible, it’s distinct, desirable and priced to match.
Recent example: For Knocklaun in Midleton, our strategic research into commuter connectivity and family-friendly amenities helped position the homes as ideal for professionals and young families, driving targeted interest from the outset.
The right name and brand identity create an emotional connection. Our team develops standout names, logos, and tone of voice rooted in heritage, lifestyle and location. Whether it’s leaning into history or a vision of future living, we create brands that buyers remember and trust.
Recent example: For The Oaks, Manor Brook, we created a premium, timeless brand that reflected the quality and aspiration behind the five exclusive homes.
Our high-quality CGI imagery, site maps and virtual tours don’t just show homes, they sell them. We work closely with your architects to ensure every angle reflects the real feel and finish of your development.
Recent example: Our enhanced CGIs for Campas Iosagáin showed off the internal functionality and community feel of the space, before a single wall went up.
We design and write stunning, detailed brochures that blend storytelling with clarity. Our floorplans are redrawn in line with your brand, and we can produce individual brochures per unit for boutique schemes. Every element is professional, elegant and tailored to your audience.
Recent example: For Water Rock Manor, we created a suite of marketing materials including a development brochure, kitchen brochure, and branded floorplans, giving estate agents everything they needed to convert interest into sales.
From launch sites with lead capture to full development websites with virtual tours and house selector tools, our websites are designed for usability, mobile responsiveness and SEO. We create the content, handle the build, and optimise every page for performance.
Recent example: The Knocklaun website was designed with elegant simplicity, highlighting lifestyle, key house details and an easy-to-navigate gallery, all while feeding leads directly to the sales team.
From Meta ads to Google Search and Display, we run high-performing paid campaigns that target real buyers based on behaviour, location and lifestyle. Campaigns are crafted in line with Facebook’s housing policies and optimised weekly for performance.
Recent example: A social campaign for Lackenroe in Glounthaune drove strong lead generation and helped secure a full sell-out before construction began.
We produce cinematic lifestyle videos, walk-throughs and CGI-based virtual tours to bring your development to life across platforms. These assets increase time on site, engagement on social and conversion rates from paid ads.
Recent example: At Opera Lane Residences, we produced a high-quality video showing the walkable distance to key city landmarks, positioning the apartments as the ultimate city lifestyle purchase.
We know how to position, brand and sell property. From small, boutiquw schemes to large-scale developments, our process adapts to your needs and market.
Let’s build something REMarkable.
📧 Contact Gavin at Gavin@Realestatemarketing.ie 🌐 Realestatemarketing.ie
